SiriusXM App - Atlas Project
The Ask
My team created various tile and button designs for the app, which featured a range of styles and layouts in 1:1 and 16:9 sizes. App tiles varied in complexity and layout.
Phase 1: Produced tiles to display channel logos in four different stylistic treatments for consideration to be applied universally to all channel tiles (Textural, Spatial, Gradient, Blur). A total of 280 unique designs were created.
Phase 2: Created gradient tiles for all 650 channels, totaling 1,300 tiles (1:1 and 16:9 formats).
Phase 3: Took all 1:1 and 16:9 gradient tiles, and turned them into background tiles. 1,300 total assets
Phase 4: Sports League Teams - Based on the gradient tiles created, all Sports League Tiles utilized a new radial gradient treatment. 868 total deliverables
Phase 5: High Visibility Tiles with Talent - Created 3 unique layout designs (Graphic, Spatial, Vignette) for each talent requested per channel (multiple artists/channel). 1,100+ tiles created
Phase 6: High Visibility Show Tiles - Created 3 versions for each show requested. 708+ tiles delivered
Phase 7: Tiles Utilizing Stock Photography - Create 2 options for each show requested. 837+ tiles delivered
The design process involved multiple phases, including internal approvals and client feedback and talent approval, to ensure the final designs met expectations. This included creating and refining a full set of designs through several rounds of reviews.
Concept + Art Direction + Design
Phases 1- 7
Phase 1
Phase 1 detail
Phase 2
Phase 2
Phase 3
Phase 4
Phase 5
Phase 6
Phase 7
Live in the SiriusXM App
Tiles Delivered – 8,100+
