Updated and modernized Spectra Precision's classic mascot, LaserMan, for a new comic book style email and web marketing campaign.
Character Development + Illustration: Karla Ginzinger
Script + Art Direction: Don Hou (LeftLane Creative)
Script + Art Direction: Don Hou (LeftLane Creative)

Final character

Character Development

First look

Refine

Storyboard sketches + black and white line work


Full color illustration


A*Press is an illustrated, embellished, humorous card line from Avanti Press with fun characters, graphics, color, iconic imagery and multiple unique concept driven looks and styles.
Design + Illustration:



Concept + Design + Illustration + Type















Icons
